75 Years of Timekeeping Excellence: Ahmed Seddiqi Unveils a Collector’s Series of Limited-Edition Watches

In the horology world, permanence is the rarest form of luxury, where legacy is crafted quietly, steadily, and with conviction. For seventy-five years, Ahmed Seddiqi has done precisely that. Not merely selling watches, the brand has crafted a culture of time in a region that in its own right redefines the very notion of modern luxury.

Since 1950, the Seddiqi name has been woven into the Gulf’s horological imagination. What began as a family vision has grown into the region’s foremost authority in mechanical artistry, preserving the rituals, language, and reverence of watchmaking long before the world turned its gaze toward the Middle East. Today, Seddiqi is a patron of independents, a partner to maisons, and a storyteller of time. Its boutiques have evolved into immersive sanctuaries of craft and culture, while its curatorial voice continues to guide generations of collectors, from seasoned purists to the rising youth shaping tomorrow’s aesthetic codes. With new flagships unfolding in Abu Dhabi and Riyadh, the house sustains its influence on retail, although shifting it into something else entirely.

Yet anniversaries of this magnitude are not marked by speeches, they are marked in metal. For its 75th year, Ahmed Seddiqi unveils an extraordinary constellation of limited-edition timepieces. A tribute not to the past, but to the future of Arab collecting. Like stars in a carefully charted sky, each maison in this celebratory collection has been chosen for its spirit, its mastery, and its willingness to create a story from a product. Because time, in the end, is not something one keeps. It is something one stewards. And in the Gulf, its finest steward wears a name that has become, and will remain, synonymous with the art of watchmaking.

Sand-toned, culturally rooted, and built on the maison’s iconic regulator language, this edition is both tribute and talisman. With Hindi-Arabic numerals and hand-guilloché detailing, it reflects, as Chronoswiss notes, “a partnership shaped by friendship, respect, and a shared pursuit of distinction.” It is a symphony of texture, heritage and mechanical clarity.

A dial carved from Tiger’s Eye, luminous, rare, and impossibly difficult to tame, set within the maison’s architectural Maestro silhouette. Born from a personal friendship and mutual respect, this piece embodies minimal baroque, with sensual stone, sculpted case lines, and a modern desert-toned palette that echoes the Gulf’s landscape.

Hublot celebrates Seddiqi with bold symbolism and contemporary energy. In deep burgundy with Eastern Arabic numerals and movements running counter-clockwise, the pieces are a poetic nod to local culture. “This launch is a continuation of our shared legacy,” notes Hublot, marking a partnership that has shaped a market as much as a maison.

Each slab of Blood Jasper, no two alike, is cut, polished and immortalised in a timepiece dedicated to collectors who understand intimacy in craftsmanship. With stone as philosophy and nature as dial, it is a meditation on permanence, geology, and devotion.

A tribute to strength and resilience, with the numbers 7 and 5 illuminated in honour of the milestone, Breitling unveils a subtle, confident gesture for a maison whose bond with Seddiqi has spanned eras.